Production - Do you have a good introduction and closing statements?

Updated by Brady Stroud [SSW] 1 year ago. See history

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It is important to have solid introduction and closing statements. This is specially useful for product demonstrations.

Intro: "Hi, I’m Steve here to show you what I just did" Closing: "Thanks for watching"

❌ Figure: Figure: Bad example - This closing statement ends the video abruptly, and doesn’t leave the viewer satisfied

Intro: "Hi, I’m Steve from SSW and I’m going to show you how our latest feature – the project breakdown report – can give you an overview of where your employees are spending their time." Closing: "I’ve just demonstrated the usefulness of a project breakdown report to understand what it is your employees are working on"

✅ Figure: Good example - The opening and closing statements back each other up, and give the demonstration a sense of purpose

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